Adobe Illustrator1. Create visually appealing designs for digital marketing campaigns:
- Design engaging graphics for social media posts, ads, and banners across platforms like Facebook, Instagram, Twitter, and LinkedIn.
- Develop eye-catching visuals for email campaigns, newsletters, and digital assets that align with client objectives and brand guidelines.
- Collaborate with the marketing team to ensure designs effectively communicate key messages and drive audience engagement.
2. Collaborate with cross-functional teams to produce high-quality visual content:
- Work closely with marketing managers to integrate graphics seamlessly into multimedia campaigns.
- Provide creative input and direction to ensure consistency and coherence in visual storytelling across different digital channels.
3. Maintain brand consistency and quality across all design projects:
- Uphold brand identity guidelines and standards in all design outputs, ensuring cohesive and professional representation of client brands.
- Review and refine designs based on feedback from stakeholders to achieve desired visual impact and effectiveness.
4. Stay updated with industry trends and best practices in graphic design:
- Research and adopt new design tools, techniques, and trends relevant to digital marketing and visual communication.
- Proactively share insights and recommendations with the team to enhance creative processes and deliver innovative design solutions.
5. Create the Brand Book from scratch:
- Lead the creation of the company's Brand Book, developing comprehensive brand guidelines, visual identity elements, and brand assets.
- Collaborate closely with key stakeholders to ensure the Brand Book reflects and reinforces the brand’s values and goals.
Requirements:
- Proven experience as a Graphic Designer in a digital marketing agency or related industry.
- The designers should be familiar with the basics of video editing and can create basic reels, GIFs, and motion stories
- Strong portfolio showcasing creative design work across various digital platforms.
- Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and other relevant design software.
- Solid understanding of design principles, typography, and color theory.
- Ability to work collaboratively in a remote team environment, with excellent communication and time-management skills.
- Bachelor's degree in Graphic Design, Visual Arts, or a related field is preferred.
Shubham Vishwakarma
Full Stack Developer - Averlon
About Hiraya Digital
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We are a Digital Marketing Agency.
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