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Digital Marketing Executive
Hunarstreet Technologies pvt ltd's logo

Digital Marketing Executive

Kajal Umraniya's profile picture
Posted by Kajal Umraniya
2 - 6 yrs
₹3.5L - ₹6.5L / yr
Thane, Mumbai
Skills
Digital Marketing
Marketing Automation
A/B Testing
Hubspot
KPI management
Content Strategy

DETAILED JOB DESCRIPTION:

1. Strategy: Develop and execute the digital marketing strategy, working with key stakeholders inside the marketing team and with adjacent functions (sales leadership, product marketing, marketing peers, and the different BU heads) to align objectives.

2. Acquisition: Find the most efficient techniques, channels and optimisations to support the marketing team to exceed targets for the high quality sales qualified leads.

3. Customer Journeys: Work closely with the customer to understand their journey, bring a growth hacking mindset to the role, optimize the conversion funnel.

4. Marketing Automation: Take ownership of the driving the marketing automation initiatives which may involve multiple software tools, to make every digital interaction count.

5. Team Management: Lead, motivate and nurture a team of talented digital experts, partnering with other global and regional teams to ensure we get the most out of a global and regional operating model.

6. Agency Management: Evaluate and partner with the best marketing agencies to accelerate ROI on our marketing spends and reduce the learning curves. Outsource as many tasks to agencies as possible to maintain a healthy balance between inhouse costs, Outsource costs, speed and quality of execution.

7. Content: Oversees content and social media marketing strategy, including thought leadership, brand building and demand generation campaigns to make sure latest trends are being followed.

8. Analysis: Tracking and reporting on key metrics and bring out insights for continuous improvement and driving big innovations.

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About Hunarstreet Technologies pvt ltd

Founded :
2022
Type :
Products & Services
Size
Stage :
Profitable

About

N/A

Company social profiles

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  • Work with developer teams with a focus on automating build and deployment using tools such as Jenkins.
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  • Provisioning both day to day operations and automation using tools, e. g. Ansible, Bash.
  • Write, plan, create infra as a code using Terraform.
  • Monitoring, ITSM automation incident creation from alerts using licensed and open source tools.
  • Manage credentials for AWS cloud servers, github repos, Atlassian Cloud services, Jenkins, OpenVPN, and the developers environment.
  • Building environments for unit tests, integration tests, system tests, and acceptance tests using Jenkins.
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Day-to-Day requirements


  • Work with the developer team to enhance the existing CI/CD pipeline.
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